DREAM BOOK
BROCHURE
BROCHURE
Role: Design Lead
The Brief
Create a 20-page PREMIUM booklet that focuses on “Summer” or more specifically, how the Princess experience is perfect for your summer. This will focus largely on the iconic and beautiful imagery of our summer trades, and will include aspirational copy designed to inspire our guests to DREAM BIG!
This should feel almost like a quarterly “coffee table book” that people can leave out and people can leaf through to become inspired.
The Process
Taking the information provided in the brief I collaborated with the Creative Director and Copywriter to establish tone and direction. From there, I created the layout for the brochure utilizing the provided copy and selected brand photography to blend with brand design elements creating a brochure that delivers on the requirements of the brief.
Programs used
